Build your advertising campaign manager.

How to build your advertising campaign manager

1. 1

   Describe the job

   Keep campaign briefs, ad versions and spending decisions in one review flow.

2. 2

   Review the first version

   Choose how the campaign manager records the campaign and how the marketing reviewer reviews the next step.

3. 3

   Refine the views

   Ask First to adjust the fields and views for the people who will use the app.

4. 4

   Test before sharing

   Walk through the process with a sample record and check who owns the next action.

What to include in your advertising campaign manager

• Keep the campaign in context

  Keep campaign, ad draft, audience assumption, budget limit, approval and provider result together so the next person can understand the request or record.

• When the next step needs a decision

  An approved ad draft later changes its offer. Require review of the new version before any external publish action.

• Keep provider result visible

  Record approval against the current ad version before any publishing request.

• Choose what each person needs

  Give the campaign manager a working view and the marketing reviewer a review view. Keep campaign and ad draft attached to the decision as the work moves between them.