Use casesBrand asset management portal

Build your brand asset management portal.

Give teams a clear place to find approved brand assets and request new uses.

How to build your brand asset management portal

  1. Describe the job

    Give teams a clear place to find approved brand assets and request new uses.

  2. Review the first version

    Choose how the brand designer records the asset and how the brand reviewer reviews the next step.

  3. Refine the views

    Ask First to adjust the fields and views for the people who will use the app.

  4. Test before sharing

    Walk through the process with a sample record and check who owns the next action.

A brand asset management portal example

A client downloads a logo that has since been replaced.

Illustrative workflowBrand asset management portal

Brand asset management portal example

Record
Brand asset management portal · 01
Owner
Brand designer

Current stage · Brand designer

Open the asset

A client downloads a logo that has since been replaced.

Read the full walkthrough
  1. Open the asset

    A client downloads a logo that has since been replaced.

    Record:
    Brand asset management portal · 01
    Owner:
    Brand designer
  2. Review the review

    Keep the prior file in history while pointing new requests to the approved version.

    Stage:
    Review pending
    Owner:
    Brand reviewer
  3. Keep the approved asset version and its usage restrictions together

    Keep the approved asset version and its usage restrictions together.

    Next action:
    Keep the approved asset version and its usage restrictions together.
    Owner:
    Asset requester

What to include in your brand asset management portal

  • Keep the asset in context

    Keep asset, brand rule, approved version, usage restriction, requester and review together so the next person can understand the request or record.

  • When the next step needs a decision

    A client downloads a logo that has since been replaced. Keep the prior file in history while pointing new requests to the approved version.

  • Keep review visible

    Keep the approved asset version and its usage restrictions together.

  • Choose what each person needs

    Give the brand designer a working view and the brand reviewer a review view. Keep asset and brand rule attached to the decision as the work moves between them.

Questions about brand asset management portal

Start with asset, brand rule, approved version, usage restriction, requester and review. Describe who enters the information and who reviews the next step.

Build your brand asset management portal.

Start with your workflow and make it yours.

Get started