Use casesCustomer success platform

Build your customer success platform.

Connect account goals, health observations and customer-success follow-ups.

How to build your customer success platform

  1. Describe the job

    Connect account goals, health observations and customer-success follow-ups.

  2. Review the first version

    Choose how the onboarding coordinator records the account and how the customer success manager reviews the next step.

  3. Refine the views

    Ask First to adjust the fields and views for the people who will use the app.

  4. Test before sharing

    Walk through the process with a sample record and check who owns the next action.

A customer success platform example

An account is labelled at risk from a single stale observation.

Illustrative workflowCustomer success platform

Customer success platform example

Record
Customer success platform · 01
Owner
Onboarding coordinator

Current stage · Onboarding coordinator

Open the account

An account is labelled at risk from a single stale observation.

Read the full walkthrough
  1. Open the account

    An account is labelled at risk from a single stale observation.

    Record:
    Customer success platform · 01
    Owner:
    Onboarding coordinator
  2. Review the review

    Keep its source and uncertainty visible before a person chooses a follow-up.

    Stage:
    Awaiting customer success manager review
    Owner:
    Customer success manager
  3. Keep an observation's source date visible

    Keep an observation's source date visible before choosing the next account action.

    Next action:
    Keep an observation's source date visible before choosing the next account action.
    Owner:
    Support lead

What to include in your customer success platform

  • Keep the account in context

    Keep account, agreed outcome, health observation, source date, playbook task and review together so the next person can understand the request or record.

  • When the next step needs a decision

    An account is labelled at risk from a single stale observation. Keep its source and uncertainty visible before a person chooses a follow-up.

  • Keep review visible

    Keep an observation's source date visible before choosing the next account action.

  • Choose what each person needs

    Give the onboarding coordinator a working view and the customer success manager a review view. Keep account and agreed outcome attached to the decision as the work moves between them.

Questions about customer success platform

Start with account, agreed outcome, health observation, source date, playbook task and review. Describe who enters the information and who reviews the next step.

Build your customer success platform.

Start with your workflow and make it yours.

Get started