Build your editorial pitch tracker.
Give editorial pitches a clear audience, angle and commissioning decision.
How to build your editorial pitch tracker
Describe the job
Give editorial pitches a clear audience, angle and commissioning decision.
Review the first version
Choose how the author records the pitch and how the editor reviews the next step.
Refine the views
Ask First to adjust the fields and views for the people who will use the app.
Test before sharing
Walk through the process with a sample record and check who owns the next action.
A editorial pitch tracker example
Two writers pitch the same customer question with different titles.
Editorial pitch tracker example
- Record
- Editorial pitch tracker · 01
- Owner
- Author
Current stage · Author
Open the pitch
Two writers pitch the same customer question with different titles.
Read the full walkthrough
Open the pitch
Two writers pitch the same customer question with different titles.
- Record:
- Editorial pitch tracker · 01
- Owner:
- Author
Review the commission decision
Link the pitches for one commissioning decision and preserve distinct angles only when they serve different reader needs.
- Stage:
- Awaiting editor review
- Owner:
- Editor
Record the source gap
Record the source gap before the editor decides whether to commission the pitch.
- Next action:
- Record the source gap before the editor decides whether to commission the pitch.
- Owner:
- Managing editor
What to include in your editorial pitch tracker
Keep the pitch in context
Keep pitch, audience, angle, source availability, editor and commission decision together so the next person can understand the request or record.
When the next step needs a decision
Two writers pitch the same customer question with different titles. Link the pitches for one commissioning decision and preserve distinct angles only when they serve different reader needs.
Keep commission decision visible
Record the source gap before the editor decides whether to commission the pitch.
Choose what each person needs
Give the author a working view and the editor a review view. Keep pitch and audience attached to the decision as the work moves between them.
Questions about editorial pitch tracker
Start with pitch, audience, angle, source availability, editor and commission decision. Describe who enters the information and who reviews the next step.