Build your link management and analytics app.

How to build your link management and analytics app

1. 1

   Describe the job

   Manage short links, campaign tags and source-based click observations.

2. 2

   Review the first version

   Choose how the campaign creator records the short link and how the link owner reviews the next step.

3. 3

   Refine the views

   Ask First to adjust the fields and views for the people who will use the app.

4. 4

   Test before sharing

   Walk through the process with a sample record and check who owns the next action.

What to include in your link management and analytics app

• Keep the short link in context

  Keep short link, destination, campaign tags, redirect status, click source and review together so the next person can understand the request or record.

• When the next step needs a decision

  A campaign link points to an expired offer. Keep the prior destination in history and require an approved redirect change.

• Keep review visible

  Keep the redirect destination and observation source visible when reviewing a result.

• Choose what each person needs

  Give the campaign creator a working view and the link owner a review view. Keep short link and destination attached to the decision as the work moves between them.