Build your startup fundraising crm.
Keep investor meetings, requested materials and next actions distinct from commitments.
How to build your startup fundraising crm
Describe the job
Keep investor meetings, requested materials and next actions distinct from commitments.
Review the first version
Choose how the founder records the investor and how the fundraising coordinator reviews the next step.
Refine the views
Ask First to adjust the fields and views for the people who will use the app.
Test before sharing
Walk through the process with a sample record and check who owns the next action.
A startup fundraising CRM example
An investor requests a model after a meeting.
Startup fundraising CRM example
- Record
- Startup fundraising CRM · 01
- Owner
- Founder
Current stage · Founder
Open the investor
An investor requests a model after a meeting.
Read the full walkthrough
Open the investor
An investor requests a model after a meeting.
- Record:
- Startup fundraising CRM · 01
- Owner:
- Founder
Review the commitment status
Record the request and owner without changing the opportunity to committed; a requested document is not a funding agreement.
- Stage:
- Awaiting fundraising coordinator review
- Owner:
- Fundraising coordinator
Record the model request
Record the model request without marking the investor as committed.
- Next action:
- Record the model request without marking the investor as committed.
- Owner:
- Investor contact
What to include in your startup fundraising crm
Keep the investor in context
Keep investor, round, meeting, requested material, next action and commitment status together so the next person can understand the request or record.
When the next step needs a decision
An investor requests a model after a meeting. Record the request and owner without changing the opportunity to committed; a requested document is not a funding agreement.
Keep commitment status visible
Record the model request without marking the investor as committed.
Choose what each person needs
Give the founder a working view and the fundraising coordinator a review view. Keep investor and round attached to the decision as the work moves between them.
Questions about startup fundraising CRM
Start with investor, round, meeting, requested material, next action and commitment status. Describe who enters the information and who reviews the next step.