Build a content calendar from idea to publication

Plan topics, formats, owners, channels, approvals, and publishing dates.

Edit this starter brief to make it yours, then send it to start for free.

How it works

From idea to content calendar

Give the content team one place to coordinate what is being made and why.

  1. 1

    Map the process

    Describe who uses the content calendar, what moves between them, and where decisions happen.

  2. 2

    Build the workspace

    First turns editorial calendar and approval workflow into a usable operational flow.

  3. 3

    Refine the rules

    Test it against daily work, then adjust permissions, states, and campaign organization in chat.

  4. 4

    Roll it out

    Publish a shared tool for the team and evolve it as the process changes.

What you can include

The essentials for a strong content calendar

Editorial calendar
Approval workflow
Campaign organization

Common questions

How quickly can I build content calendar?

You can create a working first version in minutes, then refine the design and functionality by continuing the conversation.

Will I get a working content calendar or just a design?

First creates a working first version you can use in the live preview. You can then add screens, data, and workflows by continuing the conversation.

Do I need to know how to code?

No. Explain what you need in everyday language. First handles the implementation and shows each change in a live preview.

Can I change it after the first version?

Yes. Ask for changes in chat, review the updated app, and keep refining the design and behavior until it fits your workflow.

Can I use my own content and images?

Yes. Add your real copy, images, files, and business details so the result reflects your product instead of placeholder content.

Can I publish what I build?

Yes. When your app is ready, you can publish it from First and share the live link.

Build your content calendar now

Start with your goals and workflow. First turns them into a working content calendar you can refine and publish.

Start building